It looks like the BigTops are gearing up to be the most popular @rocketdogeurope festival shoe this season 🌈… https://t.co/2mLSQ2NBZv
20 Apr 2018 @ 15:01:56
Tasked by Universal International Entertainment with UK & US Launch of the official tabata™ Protocol to trade and consumer media and raise the profile of Professor Tabata™ as the creator and mastermind of the tabata™ Protocol.
Brandnation implemented a bespoke UK & US trade campaign to support IRSHA & FitPro trade show, arranged one-to-one interviews with national media and Professor Tabata and organised journalist master-classes to trial Tabata™
Managed all aspects of sponsorship of Olympic gymnast Louis Smith and oversaw and managed UK-wide gym roll out through partners including Fitness First. Initial 6 month project extended for a further 6 months to maximize national and regional coverage for the UK’s hottest new fitness craze.